Roll Call: Latest News on Capitol Hill, Congress, Politics and Elections
September 21, 2014

Americans for Prosperity Buying TV Ads Targeting Women 35+

A national conservative organization has started to buy another round of television ads to run in the first weeks of September, targeting adults over 35 years old, and in some cases women ages 35-64.

New television ad purchases have been made by Americans for Prosperity, a 501(c)(4) nonprofit organization that was founded by David and Charles Koch and does not disclose their donors to the public. The ad purchases in Ohio, North Carolina, Florida and Washington, D.C., were reported to the Federal Communications Commission on Tuesday. This particular ad highlights a mother and daughter and their health issues. It is the third in a series of ads that oppose the Affordable Care Act.

The stations included WOIO in the Cleveland-Akron area, where the target demographic was adults 35 years old and over, with ads running through Sept. 10 at a cost of $8,525; WBTV, the ABC affiliate in Charlotte, N.C., where the target demographic was women ages 35-64, with ads running through Sept. 15 at a cost of $20,050; WSOC-TV in Charlotte, N.C., with ads running through Sept. 13 at a cost of $41,375; and WTVT the FOX affiliate in Tampa, Fla., where the target demographic was women ages 35-64, with ads running through Sept. 15, at a cost of $16,900.

Ads were also purchased at WUSA in Washington, D.C., where the target demographic was adults 35 years old and over, with ads running through Sept. 8, at a cost of $19,600. The ads will run on the CBS Morning News and Face The Nation.

Update: WKMG, the CBS affiliate in Orlando, Florida, has reported the group made an ad buy of $13,750.

  • Jesse4

    What kind of ads?

    • kcooper1946

      This particular ad highlights a mother and her daughter and their heath issues. It is the third in a series of ads that oppose the Affordable Care Act.

  • Tipper Top

    Sounds to me like they got some good prices on their ad buys. :) You folks down there who are all upset forget that people have the right in a 501(c)4 to partake in political action. :) Being upset about it does nothing, they will continue and I personally don’t have a shred of a problem with it. In fact, I think I’ll contribute.

    Based on what I’ve seen from the Left these days, balance is called for so my contribution in cash as well as thought is best put to associations such as these.

  • rokkitman

    Wealthy folks like the Kochs have been trying to take away your Social Security for 80 years, trying to take away your Medicare for 40 years, and trying to take away your Obamacare before you even knew the benefits. The struggle to keep extremely rich hands out of middle class pockets never ends.

    • Abunchofbullshit

      Give me some facts to support your bologna here!! The history of the world has always had the rich and the poor, and you really think that will change? The Clintons and the like don’t feel privileged?? Come on, it’s the opportunity to get to the top that makes this country different than most and GREAT, that’s all that can be guaranteed. If you reply make sure to enlighten me as to how George Soros, a rich liberal who is hardly an American, is any different than you claims about the Koch Brothers! I just hate it when the lefties just bloviate talking points with either no facts or lies!

      • rokkitman

        Your screen name is appropriate – your post doesn’t even make any sense. The only thing you made clear is that the Kochs have you fooled. There’s a name for guys like you, guys dumb enough to support the Kochs while they’re ripping you off: Useful Idiots. Look it up.

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