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November 21, 2014

MIT’s Joi Ito on ‘Stodgy Institutions’ and Innovation

The world is changing — that’s nothing new. But what about innovation itself? MIT Media Lab director Joi Ito  says in a newly posted TED Talk that there’s a fundamentally “new way of thinking” about it, and that “stodgy institutions” need to embrace it.

“It’s a bottom-up innovation, it’s democratic, it’s chaotic, it’s hard to control,” he says. “It’s not bad, but it’s very different. And I think that the traditional rules that we have for institutions don’t work anymore.”

His suggestion: “I think the good news is that even though the world is extremely complex, what you need to do is very simple. I think it’s about stopping this notion that you need to plan everything, you need to stock everything, and you need to be so prepared, and  focus on being connected, always learning, fully aware and super present.”

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